Privacy Policy
INNOVAES LLC – A Life Optimization Center
Last Updated: September 6, 2026
At INNOVAES LLC – A Life Optimization Center (“INNOVAES,” “we,” “us,” or “our”), we respect your privacy and are committed to protecting the information entrusted to us.
This Privacy Policy explains how INNOVAES collects, uses, discloses, and protects personal information when you visit our website, submit a form, request information, communicate with our team, schedule an appointment, make a payment, or otherwise interact with INNOVAES through our website and related digital services.
Because INNOVAES provides services that may involve health optimization, regenerative aesthetics, wellness, and other services involving sensitive personal information, we recognize the importance of maintaining appropriate privacy and security safeguards.
1. Information We Collect
Depending on how you interact with INNOVAES, we may collect information that you voluntarily provide, information generated through your use of our website, and information necessary to provide our services.
Information You Provide
You may provide personal information when you:
Submit a website contact or inquiry form
Request information about our services
Request or schedule a consultation or appointment
Become a client
Communicate with our team by email, telephone, text, or other channels
Complete forms, questionnaires, or assessments
Make a payment
Subscribe to communications
Otherwise provide information directly to us
This information may include:
Name
Email address
Telephone number
Mailing address
Date of birth or age, where relevant
Appointment and scheduling information
Communication preferences
Information about your goals, interests, or areas of concern
Health, wellness, lifestyle, or treatment-related information that you voluntarily provide
Payment and transaction information
Other information you choose to provide
Health-Related Information
Depending on the services you request, you may voluntarily provide information concerning your health, wellness, medical history, medications, treatments, lifestyle, goals, or other personal circumstances.
Because this information may be sensitive, we seek to limit its collection, use, disclosure, and access to legitimate purposes and authorized individuals.
Please do not submit highly sensitive medical information through a general website contact form unless specifically requested by INNOVAES. When sensitive information is required for a consultation or service, INNOVAES may provide a more appropriate or secure method for submitting that information.
2. Information Collected Automatically
When you visit our website, certain technical and usage information may be collected automatically.
This may include:
IP address
Browser type and version
Device type
Operating system
Pages visited
Date and time of visits
Referring website or source
General geographic information
Website interactions and navigation patterns
Other technical information associated with your visit
We may use this information to maintain website functionality and security, understand how visitors use our website, improve our digital experience, and evaluate the effectiveness of our communications.
3. How We Use Personal Information
INNOVAES may use personal information to:
Respond to inquiries and requests
Communicate with prospective and existing clients
Schedule and manage appointments
Provide requested services
Understand your goals and needs
Support consultations and individualized recommendations
Process payments and transactions
Send appointment confirmations and service-related communications
Provide educational information or resources you have requested
Improve our website, services, and client experience
Maintain business and client records
Protect the security and integrity of our systems
Prevent fraud, misuse, or unauthorized activity
Comply with applicable legal and regulatory requirements
Send marketing communications where permitted and consistent with your preferences
We do not use personal information for purposes materially inconsistent with those described in this Privacy Policy without providing appropriate notice or obtaining consent where required.
4. Health Information and HIPAA
INNOVAES recognizes that information relating to an individual’s health, treatment, wellness, or medical history may be highly sensitive.
Where HIPAA applies to the services and information involved, INNOVAES maintains administrative, technical, and organizational safeguards designed to protect Protected Health Information (“PHI”) in accordance with applicable requirements of the Health Insurance Portability and Accountability Act of 1996 (“HIPAA”) and its implementing regulations.
INNOVAES has entered into a Business Associate Agreement (“BAA”) with Google for applicable Google Workspace services and has configured its Google Workspace environment with security controls intended to support the protection of PHI.
These controls include, as applicable:
Business Associate Agreement with Google
Transport Layer Security (TLS) enforcement for email
SPF email authentication
2048-bit DKIM authentication
DMARC protection
Two-factor authentication (2FA)
Data Loss Prevention (DLP) rules
External email forwarding restrictions
Device management controls
Audit logging
Google Vault retention and eDiscovery capabilities
Enhanced phishing and security protections
Least-privilege administrative access
INNOVAES limits access to sensitive information according to role, authorization, and legitimate business need.
Where applicable, sensitive information is transmitted, stored, and processed using systems and safeguards designed to protect its confidentiality and integrity.
HIPAA Rights
Where HIPAA applies, individuals may have rights concerning their Protected Health Information, including rights relating to access, amendment, certain restrictions, confidential communications, and accounting of certain disclosures, subject to applicable HIPAA requirements and limitations.
Where required by law, INNOVAES will provide a separate Notice of Privacy Practices describing its HIPAA-related privacy practices and individual rights.
This website Privacy Policy primarily governs information collected through the INNOVAES website and related digital interactions. It does not replace a separate Notice of Privacy Practices where one is required.
5. Secure Communications
INNOVAES uses security measures designed to protect sensitive information when it is transmitted and stored.
Our Google Workspace environment has been configured with security controls that include TLS enforcement, email authentication, multi-factor authentication, Data Loss Prevention, audit logging, phishing protection, and other security measures.
Where applicable, email communications involving sensitive information may be transmitted using TLS encryption.
Although INNOVAES maintains safeguards designed to protect information, no electronic communication, website, network, database, or storage system can be guaranteed to be completely secure.
Clients should use secure communication methods provided or recommended by INNOVAES when submitting sensitive health or personal information.
6. Website Forms
Our website may contain forms that allow you to contact INNOVAES, request information, or express interest in our services.
Information submitted through these forms may be transmitted to INNOVAES and/or technology providers used to operate the website and forms.
Please provide only the information reasonably necessary for the purpose of the form.
General website forms should not be used to submit emergency medical information, highly sensitive medical records, financial account credentials, passwords, or other information that you would not want transmitted through a standard web form.
If more sensitive information is required, INNOVAES may provide an alternative method for submitting that information.
7. Scheduling, Client Management, and Payments
INNOVAES uses Square and its related services to support certain business functions, which may include client management, appointment scheduling, communications, and payment processing.
When you schedule an appointment, make a payment, or otherwise interact with INNOVAES through a Square-powered service, information you provide may be collected and processed by Square in accordance with its own privacy practices and policies.
Information processed through these services may include:
Name
Contact information
Appointment information
Transaction information
Payment-related information
Other information necessary to provide the requested service
Payment card information is processed through Square’s payment infrastructure and is not intended to be stored directly by INNOVAES.
Third-party services maintain their own privacy and security practices. We encourage you to review the applicable privacy policies of third-party platforms you interact with.
8. Cookies and Similar Technologies
Our website may use cookies, pixels, tags, analytics technologies, and similar technologies to operate and improve the website.
These technologies may help us:
Understand website traffic and usage
Improve website functionality
Remember preferences
Measure communications
Evaluate marketing performance
Maintain website security
Understand how visitors interact with our content
Some technologies may be provided by third-party service providers.
Where required by applicable law, INNOVAES will provide appropriate notice and choices regarding non-essential cookies and similar technologies.
You may also adjust certain cookie settings through your browser. Disabling cookies may affect some website functionality.
9. Analytics and Third-Party Technologies
INNOVAES may use third-party technologies and service providers to support website analytics, communications, scheduling, payments, security, hosting, marketing, and other business functions.
These providers may process information on our behalf when necessary to provide their services.
Depending on the technology used, these providers may receive information such as device information, browser information, IP address, pages visited, referring sources, and interactions with the website.
INNOVAES seeks to evaluate the privacy and security implications of technologies used on our website and to avoid transmitting sensitive information to third parties through technologies where such transmission is not appropriate or authorized.
10. How We Share Information
INNOVAES does not sell your personal information.
We may disclose or share personal information when reasonably necessary to:
Provide services you request
Schedule or manage appointments
Process payments
Operate and maintain our website
Work with service providers supporting our business
Maintain security and prevent fraud or misuse
Respond to lawful governmental or legal requests
Comply with applicable laws or regulations
Protect the rights, safety, property, or security of INNOVAES, our clients, or others
Support a merger, acquisition, financing, restructuring, or sale of all or part of our business
We seek to limit disclosures to information reasonably necessary for the applicable purpose.
11. Marketing Communications
If you provide your contact information, INNOVAES may communicate with you regarding services, consultations, appointments, educational information, events, updates, or other information relevant to your relationship with us.
You may opt out of marketing communications at any time by following the unsubscribe instructions included in the communication or by contacting us directly.
Opting out of marketing communications will not prevent necessary service-related communications, including appointment confirmations, scheduling information, payment-related communications, or other transactional messages.
We do not condition access to services on your consent to receive marketing communications.
12. Data Security
INNOVAES maintains administrative, technical, and organizational safeguards designed to protect personal information and, where applicable, Protected Health Information from unauthorized access, use, alteration, disclosure, or destruction.
Our security practices may include:
Encrypted transmission of information
TLS email encryption
Strong email authentication and domain protection
SPF, DKIM, and DMARC
Multi-factor authentication
Data Loss Prevention controls
Role-based and least-privilege access
Managed device controls
Security monitoring and audit logging
Phishing and threat protection
Restrictions on external email forwarding
Data retention and eDiscovery controls
Google Vault
Vendor and service-provider agreements
Appropriate access and security reviews
INNOVAES uses Google Workspace under a Business Associate Agreement and has implemented security configurations intended to support HIPAA requirements for applicable Protected Health Information.
Despite these safeguards, no electronic system or method of transmission can be guaranteed to be completely secure.
If INNOVAES becomes aware of a security incident involving information subject to applicable breach-notification requirements, we will respond in accordance with applicable federal and state law.
13. Data Retention
INNOVAES retains personal information for as long as reasonably necessary to:
Provide requested services
Maintain business and client relationships
Fulfill legitimate business purposes
Comply with legal or regulatory obligations
Resolve disputes
Enforce agreements
Protect our legitimate business interests
Retention periods may vary depending on the type of information, the purpose for which it was collected, and applicable legal requirements.
When information is no longer reasonably required, we may securely delete, anonymize, or otherwise dispose of it in accordance with applicable law and our business practices.
14. Your Privacy Rights
Depending on where you live and applicable law, you may have certain rights concerning your personal information.
These rights may include the ability to:
Request access to personal information we maintain about you
Request correction of inaccurate information
Request deletion of certain information
Request information about how your personal information is collected or used
Opt out of certain forms of processing or marketing
Withdraw consent where processing is based on consent
Exercise other rights provided by applicable law
Certain information may be exempt from deletion or other requests where INNOVAES is legally required or permitted to retain it.
To exercise an applicable privacy right, please contact us using the information provided below. We may need to verify your identity before completing certain requests.
15. State Privacy Rights
Certain U.S. states provide residents with additional privacy protections.
If a state privacy law applies to INNOVAES and to your personal information, you may have additional rights concerning the collection, use, disclosure, or processing of your information.
INNOVAES does not sell personal information for monetary consideration.
Where applicable, we will honor privacy rights provided under state law and will not discriminate against individuals for exercising applicable privacy rights.
16. Children’s Privacy
Our website and services are not directed toward children under the age of 13.
We do not knowingly collect personal information from children under 13 through our website.
If you believe a child has provided personal information to INNOVAES without appropriate authorization, please contact us so that we can take appropriate steps.
17. Third-Party Websites
Our website may contain links to third-party websites, platforms, or services.
INNOVAES is not responsible for the privacy practices, security, or content of third-party websites.
We encourage you to review the privacy policies of any third-party website or platform before providing personal information.
18. International Visitors
INNOVAES is a U.S.-based organization.
If you access our website from outside the United States, your information may be transferred to, stored in, or processed in the United States or other locations where INNOVAES or its service providers operate.
Privacy and data protection laws in those locations may differ from those in your country of residence.
By using our website and providing information to us, you acknowledge that your information may be processed in accordance with applicable U.S. law and this Privacy Policy.
19. Changes to This Privacy Policy
INNOVAES may update this Privacy Policy from time to time to reflect changes in our services, technology, business practices, or applicable laws.
When changes are made, we will update the “Last Updated” date at the beginning of this Privacy Policy.
We encourage you to review this page periodically to remain informed about how INNOVAES collects, uses, and protects personal information.
20. Contact Us
If you have questions about this Privacy Policy, our privacy practices, or your personal information, please contact:
INNOVAES LLC – A Life Optimization Center
Email: clinical@innovaes.life
Address: 1690 30th St, Boulder, CO. 80301
Website: https://innovaes.life
We will make reasonable efforts to respond to privacy inquiries within the timeframe required by applicable law.
Important Notice
This Privacy Policy describes INNOVAES’ general website, digital, and business privacy practices. It should be read together with any applicable Notice of Privacy Practices, client agreements, consent forms, or other privacy notices provided by INNOVAES.
INNOVAES maintains security controls designed to support the protection of sensitive information and has entered into applicable Business Associate Agreements with service providers, including Google, where required for applicable services.
However, HIPAA requirements apply based on the nature of the entity, services, information, and specific activities involved. Accordingly, references to HIPAA in this Privacy Policy apply only where HIPAA is applicable.
This Privacy Policy is not legal advice and does not replace a legal review of INNOVAES’ actual data practices, technology stack, contractual arrangements, state privacy obligations, healthcare regulatory status, or security policies.
NOTICE OF DELEGATED MEDICAL-AESTHETIC SERVICES
Certain medical-aesthetic services at this location are delegated to qualified individuals who are not licensed healthcare providers.
Delegating Physician: Douglas Glen Minton, MD
Colorado Physician License: No. 26157, license type CDRH
Contact: 720 802 2224 clinical@innovaes.life
Complaints may be filed with the Colorado Division of Professions and Occupations at https://dpo.colorado.gov/FileComplaint
